[arrl-odv:34061] Marketing & Membership restructuring

Today, we have restructured the Marketing & Membership organization which has resulted in the following changes: Membership will now report directly to me. As it represents fully half of our revenue each year, I want to be responsible for its oversight. As a result, Yvette Vinci will now move into the position of Membership Manager, and Kim McNeill with be responsible for Member Services reporting to Yvette. Further, Bob Inderbitzen will now be the Director of Marketing & Innovation and will have responsibility for Marketing. We will be focusing on responsibility for managing revenue and dramatically improving collaboration. I have attached the presentation that the marketing team was taken through this morning. The group is very excited about the changes. Also note that Kathleen Callahan is no longer working for ARRL. This will be one of the items I discuss at the upcoming EC meeting. Thanks. David
participants (1)
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Minster, David NA2AA (CEO)