I've never had a group asked for sanction for a 90 minute hamfest.  Some are quite small but that's usually because they cover a lightly populated area.  I go to quite a few but not the lightly attended ones if I can help it.
    The HQ staff sends only enough brochures to cover the number of folks expected and the same with the box of books.  I think they are quite good at this.  Even though the hamfest is lightly attended a couple hundred or so, they do draw from an area and advertise the League.  I really think I get more bang for the buck  going to a hamfest than most club meetings.  The hamfest I went to last weekend had about 2,500 or more but no forum (never have had one).  We did sell memberships, pressed the flesh, and answered a lot of questions though.  
    Back to your question:  a ninety hamefest probably wouldn't get my ok
    73/Greg  W7OZ