For this, and as a first step toward a strategic plan, we should have a well defined "Catalog of Services" that describes everything the ARRL does for our members. I would be surprised if that list doesn't exist.

From this, we can define our mission, our vision of service improvements or changes, and measure our values. 

We could also apportion costs to each of these services in order to manage different facets of the business.

THe building of a service catalog is typically the first step in consulting methodology for process improvement. "What do you do and how do you do it?"

Mickey Baker, N4MB
Palm Beach Gardens, FL
“The servant-leader is servant first… It begins with the natural feeling that one wants to serve, to serve first. Then conscious choice brings one to aspire to lead." Robert K. Greenleaf


On Wed, Feb 12, 2020 at 12:33 PM rjairam@gmail.com <rjairam@gmail.com> wrote:
I think this is a good trend.

I’ve always believed that ARRL offers plenty of value but members simply don’t know about it.

I get asked by people, why are they paying $49 for a Magazine subscription and little else.

Maybe we can use this opportunity to describe some of the inner workings of our member benefits. 

For example - TIS. It’s a really great benefit that many didn’t even know existed. I get copies of all correspondence which is great. Perhaps Zack or someone else could do a write up about it and encourage members to use the benefit. 

This would even be great for On The Air but also good as a refresher in QST.

This is useful, on the ground, practical info and not just a 30,000 foot view that many could care less about. 

73
Ria
N2RJ 

On Wed, Feb 12, 2020 at 12:14 PM midwesthitech <midwesthitech@gmail.com> wrote:
Great point Bud!  I enjoy diversity in QST Editorials.

Lynn Nelson - W0ND
ARRL Dakota Division Vice Director



Sent from my Verizon, Samsung Galaxy smartphone

-------- Original message --------
From: W2RU - ARRL <W2RU@arrl.org>
Date: 2/11/20 8:38 AM (GMT-07:00)
To: arrl-odv <arrl-odv@arrl.org>
Cc: N1VXY <N1VXY@arrl.org>
Subject: [arrl-odv:29668] Fwd: [ODjr] QST editorials

Here’s a little survey of my QST collection that I did not quite a year ago, when I was conversing with some others about “It Seems to Us”:

Begin forwarded message:

From: W2RU
Subject: Re: QST editorials
Date: April 30, 2019 at 8:15:16 PM EDT

My QSTs are still pretty much unsequenced in my bookshelves because most of them came down here to VA from dry storage just a few months ago.  That’s not so bad for this exercise, since it facilitates random sampling.  Examples (in the order I pulled them off the shelves):

1975 December (W4KFC, 1st VP)
1975 November (Don Waters — who I believe was the League’s PR guy at the time)
1969 April (Unsigned — perhaps Huntoon?)
1954 January (Unsigned)
2003 January (Ward Silver, N0AX, guest editorial)
1990 September (K1ZZ, EVP)
1936 April (K. B. Warner, Secretary, chronicling the deaths of Charles Stewart and Hiram Percy Maxim)
1926 January (K. B. Warner, Secretary)
1988 March (K1ZZ, EVP)
1948 August (split between “B.G” — probably Byron Goodman, Ass’t. Technical Editor — and initials I believe are Warner’s, as Secretary)
2006 October (K1ZZ, CEO)
1956 June (Unsigned, during a period when A. L. Budlong, W1BUD, was Secretary & General Manager, and Goodwin L. Dosland, W0TSN, was President)

So you can prove just about anybody wrote the QST editorials over the years.  Perhaps more importantly, you could make the point that the CEO/EVP/GM has not historically had a monopoly on the editorial page, and that "really good” editorials can and should come from multiple writers.

Bud, W2RU

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