Harold,
I clearly understand the intent of the
wording on the draft gift certificate, but nothing comes right out and says “it”
– i.e. nothing on the certificate says the certificate is a gift from
ARRL. Saying “It’s our gift to you for attending an
ARRL-sanctioned even!!” is not the same as saying, “It’s a
gift to you from ARRL for attending . . . “ Obviously the
certificate is an ARRL certificate, but a variety of gift certificates can be
purchased by a hamfest committee and given to attendees as prizes.
Shouldn’t we distinguish our donated gift certificates from purchased
gift certificates?
One of the issues I’ve had with our ARRL
books-for-prizes program is that very few hamfests I’ve attended even tell
winners the books they’ve won are gifts from ARRL. Unless the
practice has changed rather recently, we also have not put a label on the books
to tell winners they are donated by ARRL.
I still believe the certificate program is
worth testing, but I have become more sensitive to possible downsides than I
was initially. I wonder if it wouldn’t be a good idea to “test
market” this new program rather than to bash full speed into it. A
test market with data obtained from winners of the certificates might provide
useful information concerning the relative trade-offs between giving actual
books vs. certificates.
Jim
Jim Weaver, K8JE,
Director
ARRL
E-mail: k8je@arrl.net; Tel.: 513-459-0142
ARRL -
The Reason Amateur Radio Is!
Members -
The Reason ARRL Is!
From: Kramer, Harold,
WJ1B [mailto:wj1b@arrl.org]
Sent: Friday, February 06, 2009
10:08 AM
To: arrl-odv
Subject: [arrl-odv:17559] Hamfest
Coupons Policy
Since you asked,
Here is the answer to Joyce’s
questions. ( I had sent a copy of this response directly to Joyce yesterday)
I have also attached pdfs of the
certificates.
Harold
Harold Kramer, WJ1B
Chief Operating
Officer
ARRL - The
national association for Amateur Radio
860 594 0220
hkramer@arrl.org
From: Kramer, Harold,
WJ1B
Sent: Thursday, February 05, 2009
3:39 PM
To: Birmingham, Joyce ( Vice Dir
HU)
Subject: FW: My reply to Hamfest
Coupons Policy
Joyce,
1. First,
shipping is free.
2. What about the following:
Joe goes to a hamfest and wins a $50.00
gift certificate....Joe wants to order:
2 ARES FIELD RESOURCES MANUAL - $12.95
each = $25.90
1 Emergency Communications Handbook
- $19.95 each
Total of all 3 publications = $45.85
How are you going to account for the $4.15
variance on order and to the recipient (prize winner). Few, if any
items, would be able to be combined, I feel, into a 'round' number equal to $25.00
or $50.00. Would you require them to pay for any overage, as well
if the order happened to go over by a few dollars?
Here’s Jackie’s response:
From:
Cornell,Jacqueline, KB1PWB
Sent: Thursday, February 05, 2009
11:51 AM
To: Kramer, Harold, WJ1B;
Inderbitzen, Bob, NQ1R
Subject: RE: My reply to Hamfest
Coupons Policy
Harold,
People who do go over the $25 or $50 certificate amount,
will not be required to pay shipping on the order, but will need to pay the
difference. Like any other retailer, if you’ve purchased more than the
value of a certificate when you redeem it, you pay the difference. For example,
if someone buys a hardcover Handbook at $59.95, they owe $9.95 after the
certificate is redeemed.
The certificates are valid for one transaction only. Since
this is a promotion through ARRL the certificates are subject to our terms,
therefore it is completely legal. This is included in the limits and exclusions
on the bottom of the certificate.
Thanks.
Jackie