Harold et al.,

 

A few comments below:

 

  1. How Do We Make It Easier For New Licensees To Get On The Air?  How Do We Attract New Members From New Licensees?

Our research tells us that 25% of new licensees never get on the air.  What can we can we do to fix this?  How can we increase awareness and benefits of ARRL membership to new licensees?

Team Leaders: Jon Bloom, Dennis Motschenbacher

Deadline: October 1, 2005

 

One solution I can think of is to target these new Hams right when they become Hams – i.e. at VE exam sessions.  This is the time when they are pumped and looking for something to get involved in.  Someone needs to meet them half-way with a mouth full of stories and a handful of brochures for various local clubs/events and of course ARRL.  Otherwise, if they’re allowed to walk off without anyone engaging them until they make their first QSO, their enthusiasm begins to go south.  Perhaps to the point where they become part of the 25% quoted above.

 

By the way, 25% is alarming.  Why would anyone go through the effort to become licensed for TALKING ON THE AIR, and end up NOT ever talking on the air?  It’s like me going to driving school, getting my driver’s license and choosing to never drive.  Something’s up, and it sure isn’t helping the future of Ham Radio.

 

Back to my point, perhaps a push can be made via Section Managers, their team of VEs and Affiliated Club Coordinators, to organize a team of enthusiastic Hams and some promo material (not just ARRLs promo stuff, but more importantly – in my opinion – local clubs’ and events’, where the tangible benefits are more apparent and immediate to a newcomer) and visit their monthly VE exams to promote involvement to our newest Hams and potential ARRL members.

 

73,

Brian, N5ZGT